Marketing Firm Re-establishes Minnesota Roots
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HansenHouse Content, a content-marketing agency launched in 2010 by Glenn Hansen, has relocated to Minneapolis/St. Paul, Minnesota, Hansen’s original home. After working for more than six years as Communications Manager for American Suzuki Motor Corporation based in Brea, Calif., Hansen created his content-marketing business to expand on the storytelling work he’d produced for years in publishing and corporate advertising.
In the company’s 10 years, HansenHouse has diversified its professional portfolio, working with businesses of all sizes in a range of industries including energy, technology, fitness and martial arts, professional services, and the powersports industry where Hansen has deep experience. Hansen also partners with other agencies to create and deliver content. HansenHouse will maintain long-standing client relationships with some California-based businesses, while establishing new business opportunities in the Twin Cities.
“Minneapolis and St. Paul are dynamic business environments, and I’m excited to join a rich scene of publishers, creative agencies and independent professionals,” said Hansen. “My unique background in content marketing, with hands-on experience in publishing, advertising and PR, will help me add value to companies looking to improve communication with consumers and other businesses.”
Hansen moved to California in 2003 to run the Advertising / PR department for the Motorcycle & ATV division of American Suzuki, the U.S. distributor for Suzuki Motor Corp. in Japan. Before moving to California, Hansen spent nine years as an editor with Maple Grove-based Ehlert Publishing Group, a leading publisher of trade and consumer magazines for outdoor and powersports enthusiasts. He is a graduate of St. Olaf College in Northfield, Minn.